The anti-destination vacation as millennial consumers break away from exotic travels and find interest in every day places.
A hot trend to follow as designers, editorials and in-store displays incorporate florals of all sizes and textures.
With the rise of extreme sports, consumers chase down the next big adrenaline rush.
With digital technology at an all time high, consumers break away and rediscover analog lifestyles.
Menswear returns to New York runways with new silhouettes and details.
For fantastical and evocative ideas, look to the latest couture collections.
As full-figure fashion gains momentum, look to bloggers like Sarah Connelly, Ally Gursky and Chastity Garner-Valentine for inspiration and new collaborations.
As subscription-based models emerge, brands such as Zoe by Rachel Zoe, The Honest Company and reigning beauty authority Sephora make moves in order to meet new consumer needs.
In a digital world, physical spaces differentiate themselves through experience.
How can you incorporate this engaged consumer in your promotions?
A modern take on retro-inspired feminine silhouettes. The new American classic returns to heritage styles with an emphasis on comfort.
As consumers increasingly seek out apps that promise deals and ease how is your brand creating social conversations that lead to sales?
As the athleisure and casual camping markets explode how is your brand connecting to both nature and the physical world?
In a complex world, simplicity prevails from architecture to design.
Nike + Sacai give us unexpected combinations. Pleats and brights mix with active and tech fabrications.
What memorable physical experience can your brand create?
Secretive apps like Whisper, Snapchat and Burn Note appeal to a new, tech-savvy generation.
How does the return of cities impact your business? How can you innovate around this trend?
Sailor stipes lend themselves to daydreams of seaside escapes while classic colors enliven simple basics and elevate key items.